> For the complete documentation index, see [llms.txt](https://airdrop-scanbot.gitbook.io/airdropscan-bot/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://airdrop-scanbot.gitbook.io/airdropscan-bot/scanbot-overview/targeted-advert-and-revenue-sharing-to-users.md).

# Targeted advert and Revenue sharing to users

* **A significant difficulty is a lack of suitable advertising places for crypto projects. The majority of advertising occurs through bots in various project groups, which we believe is mainly inefficient.**<br>
* **Here's why: consider an investor who joins a project's group primarily to track its progress and updates, rather than to explore other investment opportunities.** \
  \
  **This mismatch leads to poorly targeted advertising and, as a result, decreased performance.**
* **The ScanBot addresses this issue by its unique design. It is a bot designed specifically for airdrop tracking and farming.** \ <br>
* **This distinction enables it to provide projects with a specialized advertising channel that directly reaches their target audience: persons actively looking for new investment opportunities.**

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